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The Power of a KISS: Plain Language and Keeping it Simple

Let’s cut to the chase, nobody wants to look stupid. But the legal sector has an image problem. Over-complicated language? Guilty as charged. As lawyers, but also sometimes, as marketers. For legal founders looking to market their services effectively, clear communications, which cut through the noise to strike a chord with the intended audience, are

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Empowering Legal Businesse Headline with headshot of Helen Foord

Empowering Legal Businesses through Marketing: An Interview with Helen Foord

Join us for an enlightening interview as we explore the world of legal marketing with Helen Foord, co-founder of Helen Squared. With a career spanning both in-house and agency roles, Helen offers valuable perspectives on the unique marketing challenges that legal businesses encounter. Helen highlights the significance of content marketing in showcasing expertise and fostering trust. She

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Standing Out in the Legal Industry Headline with Headshot of Helen Burness

Standing Out in the Legal Industry: Insights from Helen Burness, Co-founder of Helen Squared

In this interview, we dive into the world of legal marketing with Helen Burness, co-founder of Helen Squared. With a wealth of experience and expertise, Helen shares valuable insights on daring to be different, keeping up with social media trends, and harnessing the power of personal branding. Join us as we uncover the secrets behind her successful

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